Stadia cuts its commission to 15% to encourage developers to join the platform

Stadia cuts its commission to 15% to encourage developers to join the platform

© Google

We know Stadia in some form of panade. Now cut off from its own studios, the service of cloud gaming of Google must pull together to simply continue to exist in an industry in turmoil.

Aware that the sinews of war is above all the quality of its catalog, Google is trying to motivate developers to bring their games to its platform by halving the amount of commissions it takes on each transaction made on Stadia. .



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Stadia commission reduced from 30% to 15%

Starting October 1, developers who sell their games on Stadia will walk away with 85% of the revenue. In other words: Google's commission is simply halved (it is currently at 30%, as on Steam).

But this good news obviously comes with a limit – albeit a generous one. This reduced commission will only apply until the amount of sales of a game reaches 3 million dollars… by the end of 2023. Once this threshold is crossed, Google's share will return to 30%.

A maneuver that sounds like the promise for the studios to generate more income, but which does not yet guarantee that Google will be able to fill its catalog with enticing titles. We remember it: shortly after the announcement of the closure of the Stadia Games & Entertainment studios, supposedly at work on exclusive games, many declared the platform good to bury; being just another cloud gaming service.

Read also:
Microsoft increases developer revenue share

Google is inspired by Apple, Epic and Microsoft

The Web giant does not sign something new in the industry. More than 2 years ago, Epic threw a stone into the water by announcing a floor commission of 12% on its brand new store, the Epic Games Store.


Since then, others have followed suit. Last November, Apple announced that it would take only 15% of the amount of sales to developers who do not generate more than a million dollars per year. Google itself adopted the same principle on the Android Play Store in March 2021.


Microsoft is the latest to adopt this type of revenue sharing for the benefit of developers. At the end of April, the Redmond company announced that from August 1, it would only claim 12% of the amount of game sales made via the Microsoft Store or the Xbox application on PC.

Via : The Verge

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